The North Face® recently re-introduced their classic ICON collection, coinciding with the opening of their newest standalone store located at The Shoppes at Marina Bay Sands #B2-58.
The original ICON collection was created in the 1980s to serve the needs of expeditions in the harshest regions of the world, and have also been adopted by top trendsetters who have helped to make them much-loved icons of street culture. The ICON collection is re-introduced today not only with utmost technical functionality, but also to reach out to urban adventurers who can explore whenever and wherever they want, through music, art and culture.
A pop-up for the ICON collection will be happening from 16 to 22 September 2019, in front of the new The North Face® store at Marina Bay Sands. Here’s what you can expect:
① LIMITED EDITION REDEMPTION GIFTS WHEN YOU SHARE ON SOCIAL MEDIA
Take a picture of yourself at The North Face ICON Pop-up, upload to Facebook or Instagram and tag @thenorthfacesg with the hashtags #TNFICONcollection #thenorthfacesg to redeem a limited edition The North Face ICON card holder and stickers* in store!
*while stocks last
② EXPERIENCE THE ICON COLLECTION FIRSTHAND
Heading somewhere cold at the end of the year? The ICON jackets will keep you warm and on top of the streetstyle game. This pop-up showcases the ICON pieces in all colourways and sizes in one place – get a look and feel of the collection and check out how to wear them whether you are hiking up mountains or taking it to the streets.