Norwegian Cruise Line opens S'pore office for regional market

Singapore – US-based cruise liner Norwegian Cruise Line Holdings (NCL) is on track to venture into China next year with a ship tailor-made for the Chinese market, a company official said Tuesday.

Demand for cruises is rising in China, driven by the country’s growing middle class, said Steve Odell, NCL senior vice president and managing director for the Asia Pacific.

About 2.2 million, or 10 per cent, of the 23 million passengers who made cruise trips worldwide in 2014 came from Asia, with this figure only set to rise, industry data showed.

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